PACIFIC HAUSMEDIA Book

For agents and hosts

How many photos does my listing need?

November 2, 2026 · By Alona Ishchenko, founder of Pacific Haus Media

White kitchen with a long island and four stools in a staged new-construction home, photographed by Pacific Haus Media
A kitchen usually needs two or three frames: the wide view, the island, and the link to the living space.

“How many photos do I get?” is the question I hear most, and the honest answer is: it depends on the house. A one-bedroom condo and a five-bedroom home are not the same job, so they should not get the same number of photos. Here is how I count, and the exact numbers in every package.

The short answer

For listing photos, I deliver these counts by home size:

Home sizeEdited photosDrone photos
Up to 1,999 sf25–305
2,000–3,499 sf30–355
3,500–4,999 sf35–455
5,000 sf and up45–555

Airbnb and short-term rental shoots get more, because guests want to see every amenity, not just every room:

Home sizeEdited photos
Under 2,000 sf35–45
2,000–2,999 sf45–55
3,000–3,999 sf55–65
4,000–4,999 sf65–75
5,000 sf and up75–90

The pricing page and the Airbnb page show the price for each size.

How I count a typical home

Every room gets at least one clear frame. The rooms buyers and guests spend time in get two or three, from different corners. For a typical three-bedroom, two-bath home of about 2,500 square feet, the count usually looks like this:

  • Front exterior: 2–3, including the cover photo
  • Living and family rooms: 3–4
  • Kitchen and dining: 4–5
  • Primary bedroom and bath: 4–5
  • Other bedrooms: 1–2 each
  • Other bathrooms: 1 each
  • Backyard, deck or patio: 2–3
  • Details worth a frame, such as a fireplace or built-ins: 2–3

That lands in the 30–35 range, plus the 5 drone photos. A bigger home adds rooms, and every added room adds frames, which is why the count and the price move together.

Front of a new-construction home with stone and gray siding, photographed by Pacific Haus Media
The front exterior is usually the cover photo, so it gets two or three versions to choose from.

Why not just more photos?

More is not better when the extra frames repeat the same room from a slightly different spot. Buyers scroll fast. A tight set, in a sensible order, makes the home feel larger and easier to understand than a long one full of near-duplicates. I would rather give you 32 strong photos than 60 average ones.

Why Airbnbs get more

Guests filter by amenities: hot tub, fire pit, workspace, crib, parking, pet friendly. Each of those needs its own clear photo, or it may as well not exist. Hosts also reuse photos for years, in ads, on their own booking site and on social media, so a bigger set pays off longer. That is why a short-term rental gets 35–90 photos by size, numbered in the order the listing should show them.

Need a few more?

If your listing has something special that needs extra coverage, add extra edited photos at checkout: $45 for each five. Extra drone photos are $139 for five or $30 each.

Not sure which size your home falls in? Use the square footage from the listing or the tax record. The price picker shows your exact price and photo count before you book.